Project charter
What we're doing, and how we'll run it
The one-page agreement behind the project — what's in, what's out, how success is measured and who owns what.
Purpose
Bring the Northside Grocer and Pippa's Kitchen retail experiences together into one modern Shopify store, without losing the search visibility Pippa's Kitchen has built up.
Objectives
- One retail storefront for Northside Grocer, replacing the split Northside / Pippa experience.
- Protect Pippa's Kitchen organic search value through a controlled, redirect-led migration.
- Make weekly ordering simpler for customers on mobile.
- Keep NDIS and Supported at Home customers operating on Cookaborough, untouched.
- Hand over a store the Northside team can confidently run day to day.
In scope
- Shopify store design and build
- Retail product & customer data preparation
- Pippa → Northside SEO migration and 301 redirects
- Shipping, tax and postcode configuration
- Six weeks of post-launch SEO monitoring
- Handover walkthrough
Out of scope
- NDIS / Supported at Home ordering (remains on Cookaborough)
- Ongoing monthly SEO retainer beyond the watch period
- Large CRM or ERP implementation
- Automatic inventory sync unless separately confirmed
- New brand identity / logo design
Success measures
How we'll know it worked
Launch in the agreed December Christmas-menu window after approval
No broken redirects and no unexpected 404s at launch
Organic traffic and key rankings held or recovered within month one
Successful end-to-end test orders across desktop and mobile
Emma + Greg comfortable running the store after handover
Risk register
What could slow us down, and the plan
Every project has a few. Here's how each one gets handled before it becomes a problem.
| Risk | Impact | Our response |
|---|---|---|
| SEO data availability | Medium | Buddy continues design and migration planning while following up on existing reports and a current URL export. |
| Feedback cycles run longer than planned | High | Consolidated feedback in one pass per review; dates shift transparently in this portal. |
| Cookaborough data export limitations | Medium | Joint decision item — fallback is a manual product/customer preparation pass. |
| Shopify URL pattern constraints | Low | Redirect map is designed around Shopify's fixed /products/ and /collections/ patterns. |
| Content or photography not ready | Medium | Placeholder-safe design system so build can continue while content lands. |
Governance
- Weekly written update in this portal
- One review session per design milestone
- Consolidated feedback from Northside (one voice per review)
- Change requests noted here with any date impact
Ways of working
- Portal update
- Weekly (Mondays)
- Review sessions
- At each design / staging milestone
- Working method
- Agile — weekly increments, visible progress, feedback loops
- Project contact
- Buddy
RACI matrix
Who owns what
Responsible, Accountable, Consulted, Informed — so nothing falls between us.
Responsible
Does the work.
Accountable
Owns the outcome and signs off.
Consulted
Has input before it's finalised.
Informed
Kept in the loop.
| Activity | Buddy | Emma | Greg | Cookaborough |
|---|---|---|---|---|
| Project plan & schedule | A | C | C | I |
| Providing access & assets | C | A | R | C |
| Site structure & sitemap | R | A | C | I |
| Visual design direction | R | A | C | I |
| Design sign-off | C | A | A | I |
| Shopify build | A | I | I | I |
| Product data & pricing | R | A | C | C |
| Retail customer migration | R | C | A | C |
| NDIS / Supported at Home carve-out | C | A | C | R |
| SEO migration & redirects | A | I | I | C |
| Testing & QA | R | C | C | I |
| Launch approval | C | A | A | I |
| Post-launch SEO watch | A | I | I | I |
Milestones
Tick them off as they land
Key milestones
13 of 25 milestones complete
Overall progress is tracked by Buddy separately from these milestone checks.
Your Buddy team
Buddy, start to finish
Buddy is your Melbourne digital partner for the project. We design and build bespoke online stores that look strong, feel easy and support everyday operations — with clear communication from planning through launch.
Buddy
Your project team from design through launch.


